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United Country Real Estate CEO
Speaks
at National Marketing Conference
Dan
Duffy Shares Guidelines for
Successful Strategic Partnerships
July
24, 2008 (Kansas City, Mo.) – Dan
Duffy, chief executive officer and
chairman of the board for United
Country Real Estate, served as
keynote speaker for the 9th
Annual Marketing World: A Frost &
Sullivan Executive MindXchange, held
in Beaver Creek, Colo., on July
20-23. He spoke to approximately
5,000 leaders and managers
from top companies such as Johnson &
Johnson, AT&T, St. Jude Medical,
Blue Cross & Blue Shield, Xerox,
IBM, Honeywell and Capital One.
Duffy opened
Tuesday’s general session by
speaking about
Identifying, Prioritizing,
Establishing, Managing and Measuring
Strategic Partnerships.
His dynamic and entertaining
presentation included a
template for a strategic partnership
"Matrix Filter" and "Prioritization
Grid," as well as insights into the
importance of intangible alignment
around culture and values with
strategic partners. He also listed
the top 10 pitfalls to avoid when
establishing strategic partnerships.
Participants ranked Duffy and his
presentation near excellent with
comments such as “great sense of
humor and high energy,” “inspiring
and provoking,” and “useful and
motivating speaker provided tangible
tools.”
During
the course of his career in various
industries, Duffy has established
strategic relationships, joint
ventures and partnerships with
dozens of Fortune 100 companies
including Microsoft, Sage PLC, US
Bank Corp, Whirlpool and Citi Group.
Each of these relationships were
designed and implemented to provide
incremental revenue opportunities
and strategic competitive advantage
for the companies he served.
“In
dynamic situations, it's imperative
for executives to be able to
identify, develop and sustain
strategic partnerships with multiple
audiences – customers, suppliers,
employees and other parties critical
to a company's performance – that
drive real competitive advantage,”
said Duffy. “The common element
among all these potential
partnerships is ensuring that each
relationship has a substantial
return on cash and non-cash
investment and that it is
strategically congruent with and not
a detractor from the core business.”
In his
role as CEO of United Country Real
Estate, Duffy is principally
responsible for the establishment
and execution of a long-term
strategy designed to deliver
competitive advantage to United
Country franchisee partners as they
operate in their local markets
serving their clients.
Prior to joining United Country,
Duffy spent nearly 20 years focused
on serving clients in a number of
senior executive positions. Most
recently, he served as the president
and chief executive officer of
ePartners, Microsoft’s “2005 Global
Partner of the Year” and largest
North American Microsoft Business
Solutions partner with more than 20
offices serving 12,000 clients
across the United States and the
U.K.
Prior to his tenure in the
technology services market space,
Duffy served as the chief
development and financial officer of
an online business-to-business
exchange serving the auction and
brokerage market for industrial
equipment. He also was a founding
member of the Chicago practice of
The Center for Strategic
Transactions, a division of Ernst &
Young L.L.P., providing strategic
and corporate finance advisory
services to Fortune 100 companies as
well as high growth technology,
product and services organizations
across multiple industries.
United Country Real Estate is the
only national real estate franchise
system specializing in properties in
and around the small cities and
towns of America. Based in Kansas
City, Mo., the company has been an
innovator in rural real estate
marketing since 1925. United Country
supports more than 700 offices
nationwide with a unique,
comprehensive marketing program that
includes the leading web site in the
rural real estate market (www.unitedcountry.com),
proprietary real estate catalogs, an
extensive buyer database and
national advertising of properties
to over 90 million homes a
week. United Country has been named
as a Top 25 Franchise by the Wall
Street Journal and among
Entrepreneur Magazine's Franchise
500®. In January 2007,
the company introduced United
Country Auction Services, becoming
the nation's largest integrated
network of traditional real estate
agents and real estate auctioneers.
NATIONAL
HEADQUARTERS
2820 NW Barry Road, Kansas City, MO
64154
816-420-6200 www.unitedcountry.com |
